Your own houseguard
Samsung S1_SECOM security project
Samsung S-1 is a high-tech security company that achieved No.1 in domestic market share. This company had operated their business mainly in B2B market, and under the name of ‘Secom Homes’, the company was about to launch another business model to target end users such as elderly people and women living alone. Our task was to design the new security product for this specific target. We analyzed the needs of their customers, and developed a solution through Creative gathering participated with various stakeholders such as security guards and the members of the company’s product development team.